{"id":6322,"date":"2018-10-07T22:28:26","date_gmt":"2018-10-07T20:28:26","guid":{"rendered":"https:\/\/www.rossettidesign.it\/portfolio\/mycli\/"},"modified":"2026-04-30T14:46:46","modified_gmt":"2026-04-30T12:46:46","slug":"mycli","status":"publish","type":"portfolio","link":"https:\/\/www.rossettidesign.it\/en\/portfolio\/mycli\/","title":{"rendered":"MyCli"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6322\" class=\"elementor elementor-6322 elementor-660\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3fe11270 e-con-full elementor-hidden-mobile e-flex e-con e-parent\" data-id=\"3fe11270\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f2b5126 elementor-widget elementor-widget-image\" data-id=\"3f2b5126\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1600\" src=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-scaled.jpg\" class=\"attachment-full size-full wp-image-5632\" alt=\"\" srcset=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-scaled.jpg 2560w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-300x188.jpg 300w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-1024x640.jpg 1024w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-768x480.jpg 768w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-1536x960.jpg 1536w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-2048x1280.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-628eb49 e-con-full e-flex e-con e-parent\" data-id=\"628eb49\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5eaaaac elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"5eaaaac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2018\/10\/Mycli-Shot_Peptide_Rossetti_Brand_Design_a.jpg\" class=\"attachment-full size-full wp-image-12496\" alt=\"\" srcset=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2018\/10\/Mycli-Shot_Peptide_Rossetti_Brand_Design_a.jpg 1080w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2018\/10\/Mycli-Shot_Peptide_Rossetti_Brand_Design_a-300x300.jpg 300w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2018\/10\/Mycli-Shot_Peptide_Rossetti_Brand_Design_a-1024x1024.jpg 1024w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2018\/10\/Mycli-Shot_Peptide_Rossetti_Brand_Design_a-150x150.jpg 150w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2018\/10\/Mycli-Shot_Peptide_Rossetti_Brand_Design_a-768x768.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-484d9941 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"484d9941\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4239cd88\" data-id=\"4239cd88\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a9c1e61 elementor-widget elementor-widget-text-editor\" data-id=\"7a9c1e61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Scientific efficacy.<\/strong> For <a href=\"https:\/\/mycli.it\/\" target=\"_blank\" rel=\"noopener\">MyCli<\/a>, a cosmeceutical brand dedicated to anti-aging, we carried out a complete overhaul of its visual identity system, starting with the logo, followed by the creation of new proprietary symbols, colors, and typefaces, and finally the packaging design. The purpose of this redesign was to update the previous image with the aim of shifting the perception from a generic, superficial concept to a sense of scientific efficacy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-31663c85 e-con-full elementor-hidden-mobile e-flex e-con e-parent\" data-id=\"31663c85\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46eae755 elementor-widget elementor-widget-gallery\" data-id=\"46eae755\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:3,&quot;gallery_layout&quot;:&quot;masonry&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-logo-n_versus_old-Rossetti_Brand_design-a.webp\" 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href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/Sensaging-Rossetti_Brand_Design_Milky_serum.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"46eae755\" data-elementor-lightbox-title=\"Sensaging-Rossetti_Brand_Design_Milky_serum\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA0NzMsInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9TZW5zYWdpbmctUm9zc2V0dGlfQnJhbmRfRGVzaWduX01pbGt5X3NlcnVtLmpwZyIsInNsaWRlc2hvdyI6IjQ2ZWFlNzU1In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/Sensaging-Rossetti_Brand_Design_Milky_serum.jpg\" data-width=\"1080\" data-height=\"1350\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a 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class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/Mycli-Shot_Peptide_Rossetti_Brand_Design.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"46eae755\" data-elementor-lightbox-title=\"Mycli-Shot_Peptide_Rossetti_Brand_Design\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI0OTEsInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9NeWNsaS1TaG90X1BlcHRpZGVfUm9zc2V0dGlfQnJhbmRfRGVzaWduLmpwZyIsInNsaWRlc2hvdyI6IjQ2ZWFlNzU1In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/Mycli-Shot_Peptide_Rossetti_Brand_Design.jpg\" data-width=\"1080\" data-height=\"1350\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli_logo_bn_a.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"46eae755\" data-elementor-lightbox-title=\"MyCli_logo_bn_a\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI5OTksInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9NeUNsaV9sb2dvX2JuX2EuanBnIiwic2xpZGVzaG93IjoiNDZlYWU3NTUifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli_logo_bn_a.jpg\" data-width=\"1080\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli-Rossetti-Brand-Design_b26.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"46eae755\" data-elementor-lightbox-title=\"MyCli-Rossetti-Brand-Design_b26\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI3MjYsInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9NeUNsaS1Sb3NzZXR0aS1CcmFuZC1EZXNpZ25fYjI2LmpwZyIsInNsaWRlc2hvdyI6IjQ2ZWFlNzU1In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli-Rossetti-Brand-Design_b26.jpg\" data-width=\"1080\" data-height=\"1080\" aria-label=\"\" role=\"img\" 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Muah!\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA0NjksInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9NeUNsaS1Sb3NzZXR0aS1icmFuZC1kZXNpZ25fcGguLU11YWgtc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6IjQ2ZWFlNzU1In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli-Rossetti-brand-design_ph.-Muah-scaled.jpg\" data-width=\"2048\" data-height=\"2560\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2024\/05\/MyCli-Extralipid\u2013Restructuring-cream-Rossetti-brand-design.jpg\" data-elementor-open-lightbox=\"yes\" 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href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/03\/MyCli-suplus-Rossetti-brand-design.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"46eae755\" data-elementor-lightbox-title=\"MyCli-suplus-Rossetti-brand-design\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTAyOTcsInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAzXC9NeUNsaS1zdXBsdXMtUm9zc2V0dGktYnJhbmQtZGVzaWduLmpwZyIsInNsaWRlc2hvdyI6IjQ2ZWFlNzU1In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/03\/MyCli-suplus-Rossetti-brand-design.jpg\" data-width=\"1080\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-suplus-Rossetti-brand-design-1-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"46eae755\" data-elementor-lightbox-title=\"MyCli suplus Rossetti brand design\" data-elementor-lightbox-description=\"MyCli suplus Rossetti brand design\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTYzMywidXJsIjoiaHR0cHM6XC9cL3d3dy5yb3NzZXR0aWRlc2lnbi5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDVcL015Q2xpLXN1cGx1cy1Sb3NzZXR0aS1icmFuZC1kZXNpZ24tMS1zY2FsZWQuanBnIiwic2xpZGVzaG93IjoiNDZlYWU3NTUifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-suplus-Rossetti-brand-design-1-scaled.jpg\" data-width=\"2560\" data-height=\"1600\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-08a38d3 e-con-full elementor-hidden-desktop elementor-hidden-tablet e-flex e-con e-parent\" data-id=\"08a38d3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-614a170 elementor-widget elementor-widget-gallery\" data-id=\"614a170\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:3,&quot;gallery_layout&quot;:&quot;masonry&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"MyCli before after Rossetti brand design\" data-elementor-lightbox-description=\"MyCli before after Rossetti brand design\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTYzMiwidXJsIjoiaHR0cHM6XC9cL3d3dy5yb3NzZXR0aWRlc2lnbi5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDVcL015Q2xpLWJlZm9yZS1hZnRlci1Sb3NzZXR0aS1icmFuZC1kZXNpZ24tc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6IjYxNGExNzAifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-before-after-Rossetti-brand-design-scaled.jpg\" data-width=\"2560\" data-height=\"1600\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-logo-n_versus_old-Rossetti_Brand_design-a.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"MyCli-logo-n_versus_old-Rossetti_Brand_design-a\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Njg2MiwidXJsIjoiaHR0cHM6XC9cL3d3dy5yb3NzZXR0aWRlc2lnbi5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDVcL015Q2xpLWxvZ28tbl92ZXJzdXNfb2xkLVJvc3NldHRpX0JyYW5kX2Rlc2lnbi1hLndlYnAiLCJzbGlkZXNob3ciOiI2MTRhMTcwIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-logo-n_versus_old-Rossetti_Brand_design-a.webp\" data-width=\"720\" data-height=\"405\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/Sensaging-Rossetti_Brand_Design_Milky_serum.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"Sensaging-Rossetti_Brand_Design_Milky_serum\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA0NzMsInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9TZW5zYWdpbmctUm9zc2V0dGlfQnJhbmRfRGVzaWduX01pbGt5X3NlcnVtLmpwZyIsInNsaWRlc2hvdyI6IjYxNGExNzAifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/Sensaging-Rossetti_Brand_Design_Milky_serum.jpg\" data-width=\"1080\" data-height=\"1350\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2024\/05\/MyCli-CRecharge_Siero-Rossetti-brand-design.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"MyCli-CRecharge_Siero-Rossetti-brand-design\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NjU2MywidXJsIjoiaHR0cHM6XC9cL3d3dy5yb3NzZXR0aWRlc2lnbi5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNFwvMDVcL015Q2xpLUNSZWNoYXJnZV9TaWVyby1Sb3NzZXR0aS1icmFuZC1kZXNpZ24uanBnIiwic2xpZGVzaG93IjoiNjE0YTE3MCJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2024\/05\/MyCli-CRecharge_Siero-Rossetti-brand-design.jpg\" data-width=\"1080\" data-height=\"1899\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli-Rossetti-Brand-Design_b26.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"MyCli-Rossetti-Brand-Design_b26\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI3MjYsInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9NeUNsaS1Sb3NzZXR0aS1CcmFuZC1EZXNpZ25fYjI2LmpwZyIsInNsaWRlc2hvdyI6IjYxNGExNzAifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli-Rossetti-Brand-Design_b26.jpg\" data-width=\"1080\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli-Rossetti-brand-design_ph.-Muah-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"MyCli-Rossetti-brand-design_ph. Muah!\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA0NjksInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA0XC9NeUNsaS1Sb3NzZXR0aS1icmFuZC1kZXNpZ25fcGguLU11YWgtc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6IjYxNGExNzAifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/04\/MyCli-Rossetti-brand-design_ph.-Muah-scaled.jpg\" data-width=\"2048\" data-height=\"2560\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2024\/05\/MyCli-Extralipid\u2013Restructuring-cream-Rossetti-brand-design.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"MyCli-Extralipid\u2013Restructuring-cream-Rossetti-brand-design\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NjU2OSwidXJsIjoiaHR0cHM6XC9cL3d3dy5yb3NzZXR0aWRlc2lnbi5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNFwvMDVcL015Q2xpLUV4dHJhbGlwaWRcdTIwMTNSZXN0cnVjdHVyaW5nLWNyZWFtLVJvc3NldHRpLWJyYW5kLWRlc2lnbi5qcGciLCJzbGlkZXNob3ciOiI2MTRhMTcwIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2024\/05\/MyCli-Extralipid\u2013Restructuring-cream-Rossetti-brand-design.jpg\" data-width=\"1080\" data-height=\"1082\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/03\/MyCli-suplus-Rossetti-brand-design.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"MyCli-suplus-Rossetti-brand-design\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTAyOTcsInVybCI6Imh0dHBzOlwvXC93d3cucm9zc2V0dGlkZXNpZ24uaXRcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzAzXC9NeUNsaS1zdXBsdXMtUm9zc2V0dGktYnJhbmQtZGVzaWduLmpwZyIsInNsaWRlc2hvdyI6IjYxNGExNzAifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/03\/MyCli-suplus-Rossetti-brand-design.jpg\" data-width=\"1080\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-suplus-Rossetti-brand-design-1-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"614a170\" data-elementor-lightbox-title=\"MyCli suplus Rossetti brand design\" data-elementor-lightbox-description=\"MyCli suplus Rossetti brand design\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTYzMywidXJsIjoiaHR0cHM6XC9cL3d3dy5yb3NzZXR0aWRlc2lnbi5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDVcL015Q2xpLXN1cGx1cy1Sb3NzZXR0aS1icmFuZC1kZXNpZ24tMS1zY2FsZWQuanBnIiwic2xpZGVzaG93IjoiNjE0YTE3MCJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/MyCli-suplus-Rossetti-brand-design-1-scaled.jpg\" data-width=\"2560\" data-height=\"1600\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4eaa1294 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4eaa1294\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a2a1a0b\" data-id=\"a2a1a0b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-590814db elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"590814db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Brand identity redesign<br>Package restyling<\/p><p>Liftable overnight image courtesy <a href=\"https:\/\/www.muah.studio\/\" target=\"_blank\" rel=\"noopener\">Muah!<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-100d8dac elementor-section-height-min-height elementor-section-items-stretch elementor-section-full_width elementor-section-height-default\" data-id=\"100d8dac\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7302ec2b\" data-id=\"7302ec2b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb6f2f6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"bb6f2f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f9ed412 dkr-show-on-load elementor-grid-tablet-3 elementor-grid-3 elementor-grid-mobile-1 elementor-widget elementor-widget-portfolio\" data-id=\"4f9ed412\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;columns_tablet&quot;:&quot;3&quot;,&quot;masonry&quot;:&quot;yes&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;item_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"portfolio.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-portfolio elementor-grid elementor-posts-container\" role=\"list\">\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-6386 portfolio type-portfolio status-publish has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.rossettidesign.it\/en\/portfolio\/vitavi\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/Vitavi-logo-simbolo-Rossetti-Brand-Design.jpg\" class=\"attachment-full size-full wp-image-5565\" alt=\"\" srcset=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/Vitavi-logo-simbolo-Rossetti-Brand-Design.jpg 1920w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/Vitavi-logo-simbolo-Rossetti-Brand-Design-300x169.jpg 300w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/Vitavi-logo-simbolo-Rossetti-Brand-Design-1024x576.jpg 1024w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/Vitavi-logo-simbolo-Rossetti-Brand-Design-768x432.jpg 768w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2022\/05\/Vitavi-logo-simbolo-Rossetti-Brand-Design-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tVitaVi\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-6314 portfolio type-portfolio status-publish has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.rossettidesign.it\/en\/portfolio\/just-italia\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2020\/10\/Just_Rossetti_Brand_design_b.jpg\" class=\"attachment-full size-full wp-image-10655\" alt=\"\" srcset=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2020\/10\/Just_Rossetti_Brand_design_b.jpg 1080w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2020\/10\/Just_Rossetti_Brand_design_b-300x300.jpg 300w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2020\/10\/Just_Rossetti_Brand_design_b-1024x1024.jpg 1024w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2020\/10\/Just_Rossetti_Brand_design_b-150x150.jpg 150w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2020\/10\/Just_Rossetti_Brand_design_b-768x768.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tJust Italia\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-6278 portfolio type-portfolio status-publish has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.rossettidesign.it\/en\/portfolio\/fallo-protetto\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/11\/Fallo-protetto-Rossetti-Brand-design-c.jpg\" class=\"attachment-full size-full wp-image-10737\" alt=\"\" srcset=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/11\/Fallo-protetto-Rossetti-Brand-design-c.jpg 1080w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/11\/Fallo-protetto-Rossetti-Brand-design-c-300x300.jpg 300w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/11\/Fallo-protetto-Rossetti-Brand-design-c-1024x1024.jpg 1024w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/11\/Fallo-protetto-Rossetti-Brand-design-c-150x150.jpg 150w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/11\/Fallo-protetto-Rossetti-Brand-design-c-768x768.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tFallo protetto!\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Scientific efficacy. For MyCli, a cosmeceutical brand dedicated to anti-aging, we carried out a complete overhaul of its visual identity system, starting with the logo, followed by the creation of new proprietary symbols, colors, and typefaces, and finally the packaging design. The purpose of this redesign was to update the previous image with the aim [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12496,"parent":0,"template":"","class_list":["post-6322","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/portfolio\/6322","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":4,"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/portfolio\/6322\/revisions"}],"predecessor-version":[{"id":13310,"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/portfolio\/6322\/revisions\/13310"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/media\/12496"}],"wp:attachment":[{"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/media?parent=6322"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}