{"id":6266,"date":"2022-11-07T12:43:39","date_gmt":"2022-11-07T11:43:39","guid":{"rendered":"https:\/\/www.rossettidesign.it\/portfolio\/cineteca-milano\/"},"modified":"2026-04-28T18:39:58","modified_gmt":"2026-04-28T16:39:58","slug":"cineteca-milano","status":"publish","type":"portfolio","link":"https:\/\/www.rossettidesign.it\/en\/portfolio\/cineteca-milano\/","title":{"rendered":"Cineteca Milano"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6266\" class=\"elementor elementor-6266 elementor-356\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-27b576e9 e-con-full e-flex e-con e-parent\" data-id=\"27b576e9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a348750 elementor-widget elementor-widget-video\" data-id=\"1a348750\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/534791805?autoplay=1&amp;playsinline=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=1&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-737e9f16 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"737e9f16\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76e50f15\" data-id=\"76e50f15\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-451875cb elementor-widget elementor-widget-text-editor\" data-id=\"451875cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Evolving the visual identity <\/strong><a href=\"https:\/\/www.cinetecamilano.it\/\" target=\"_blank\" rel=\"noopener\">Cineteca Milano<\/a>\u2019s visual identity has been redesigned to shift its perception: from an institutional brand to a brand for the public. With this in mind, we chose a design that could be clear, decisive, simple and modular. We have favoured the geometric shapes already present in the previous symbol: the circle and the triangle. These forms are now incorporated into the visual identity as part of it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-1b35bada e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"1b35bada\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32aa0389 elementor-widget elementor-widget-gallery\" data-id=\"32aa0389\" data-element_type=\"widget\" data-e-type=\"widget\" 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href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/03\/Cineteca-Manifest_Tempesta.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"32aa0389\" data-elementor-lightbox-title=\"Cineteca-Manifest_Tempesta\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTg5NCwidXJsIjoiaHR0cHM6XC9cL3d3dy5yb3NzZXR0aWRlc2lnbi5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDNcL0NpbmV0ZWNhLU1hbmlmZXN0X1RlbXBlc3RhLmpwZyIsInNsaWRlc2hvdyI6IjMyYWEwMzg5In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/03\/Cineteca-Manifest_Tempesta.jpg\" data-width=\"753\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/03\/Cineteca-Milano-ET_The_fall.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"32aa0389\" data-elementor-lightbox-title=\"Cineteca-Milano-ET_The_fall\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTk1MywidXJsIjoiaHR0cHM6XC9cL3d3dy5yb3NzZXR0aWRlc2lnbi5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDNcL0NpbmV0ZWNhLU1pbGFuby1FVF9UaGVfZmFsbC5qcGciLCJzbGlkZXNob3ciOiIzMmFhMDM4OSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2026\/03\/Cineteca-Milano-ET_The_fall.jpg\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1ecad012 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1ecad012\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2194994d\" data-id=\"2194994d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50f2ea74 elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"50f2ea74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Brand identity design<br>Advertising<br>Interior design<br>Outdoor posters<br>Signage<br>Exibition design<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62c3bf6e elementor-section-height-min-height elementor-section-items-stretch elementor-section-full_width elementor-section-height-default\" data-id=\"62c3bf6e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a05177c\" data-id=\"3a05177c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-467f3be elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"467f3be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5dea6576 dkr-show-on-load elementor-grid-tablet-3 elementor-grid-3 elementor-grid-mobile-1 elementor-widget elementor-widget-portfolio\" data-id=\"5dea6576\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;item_ratio&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.6,&quot;sizes&quot;:[]},&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;columns_tablet&quot;:&quot;3&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;item_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"portfolio.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-portfolio elementor-grid elementor-posts-container\" role=\"list\">\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-8215 portfolio type-portfolio status-publish has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.rossettidesign.it\/en\/portfolio\/opera-carlo-felice-genova-3\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2025\/05\/Philia_Associates_Rossetti_Brand_Design_i.jpg\" class=\"attachment-full size-full wp-image-8299\" alt=\"\" srcset=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2025\/05\/Philia_Associates_Rossetti_Brand_Design_i.jpg 1920w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2025\/05\/Philia_Associates_Rossetti_Brand_Design_i-300x169.jpg 300w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2025\/05\/Philia_Associates_Rossetti_Brand_Design_i-1024x576.jpg 1024w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2025\/05\/Philia_Associates_Rossetti_Brand_Design_i-768x432.jpg 768w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2025\/05\/Philia_Associates_Rossetti_Brand_Design_i-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tPhilia Associates\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-6318 portfolio type-portfolio status-publish has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.rossettidesign.it\/en\/portfolio\/libraccio\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/01\/Libraccio-Rossetti-brand-design-Genova-e.jpg\" class=\"attachment-full size-full wp-image-10744\" alt=\"\" srcset=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/01\/Libraccio-Rossetti-brand-design-Genova-e.jpg 1920w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/01\/Libraccio-Rossetti-brand-design-Genova-e-300x169.jpg 300w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/01\/Libraccio-Rossetti-brand-design-Genova-e-1024x576.jpg 1024w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/01\/Libraccio-Rossetti-brand-design-Genova-e-768x432.jpg 768w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2014\/01\/Libraccio-Rossetti-brand-design-Genova-e-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tLibraccio\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-6270 portfolio type-portfolio status-publish has-post-thumbnail hentry\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.rossettidesign.it\/en\/portfolio\/citylife\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2013\/11\/Citylife-Rossetti-brand-design-edition-17.jpg\" class=\"attachment-full size-full wp-image-10754\" alt=\"\" srcset=\"https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2013\/11\/Citylife-Rossetti-brand-design-edition-17.jpg 1920w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2013\/11\/Citylife-Rossetti-brand-design-edition-17-300x169.jpg 300w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2013\/11\/Citylife-Rossetti-brand-design-edition-17-1024x576.jpg 1024w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2013\/11\/Citylife-Rossetti-brand-design-edition-17-768x432.jpg 768w, https:\/\/www.rossettidesign.it\/wp-content\/uploads\/2013\/11\/Citylife-Rossetti-brand-design-edition-17-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tCityLife\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Rossetti Brand Design redesigns the visual identity of Cineteca Milano, a brand dedicated to the dissemination of film culture.<\/p>\n","protected":false},"author":2,"featured_media":10612,"parent":0,"template":"","class_list":["post-6266","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/portfolio\/6266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":3,"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/portfolio\/6266\/revisions"}],"predecessor-version":[{"id":13270,"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/portfolio\/6266\/revisions\/13270"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/media\/10612"}],"wp:attachment":[{"href":"https:\/\/www.rossettidesign.it\/en\/wp-json\/wp\/v2\/media?parent=6266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}