{"id":6246,"date":"2018-03-01T13:12:47","date_gmt":"2018-03-01T12:12:47","guid":{"rendered":"https:\/\/www.rossettidesign.it\/portfolio\/artica\/"},"modified":"2024-05-04T15:13:49","modified_gmt":"2024-05-04T13:13:49","slug":"artica","status":"publish","type":"portfolio","link":"https:\/\/www.rossettidesign.it\/en\/portfolio\/artica\/","title":{"rendered":"Artica"},"content":{"rendered":"\t\t
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ARTICA<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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To eat with the eyes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Artica is a brand that offers frozen ready meals. Our restyling project started with a revision of the logo and then arrived at a packaging design system significantly different from the previous one. It is an example of how the evocative function is crucial in the representation of products preserved below zero: all the focus is on the suggestion of a good dish to be eaten, even before it reaches the table with the eyes.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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